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Marketing and promotion: SMM, SEO, ads and how it all works from the inside.
AuthorsAleksandr, Anna →
Where to get mentions for AI search now that Reddit is out
Reddit's share of ChatGPT Search citations fell from 3.83% to 0.52% in 4 days, between 14 and 17 August 2026. I break down how to build a portfolio of sources and how to count your share of mentions.
AnnaSeptember 17, 202611 min read
Why blogs stopped working and what I do about it
Only 14% of marketers say their blog delivers strong results: the lowest number in 12 years. Time spent per article has dropped to 3 hours 20 minutes. Here is what people are actually paying for in a text.
AnnaSeptember 16, 20269 min read
A Site for the Agent Shopper: Readiness Checklist
On 9 September 2026 OpenAI opened a service for autonomous agents. Going through the documentation to show what your markup, feed and payment flow need so that a program with a cart actually reaches checkout.
AnnaSeptember 16, 202611 min read
Microsoft checks the file, not the picture
On September 14, 2026 Microsoft Advertising published rules for AI-generated ads: disclose the generation, do not strip watermarks and provenance metadata, do not pass a deepfake off as reality.
AleksandrSeptember 16, 202610 min read
Where Did Reddit's Citations in ChatGPT Go
Reddit's share of ChatGPT Search citations fell from 3.83% to 0.52% in August 2026. I break down why seeding threads no longer earns mentions and where to move the budget.
AleksandrSeptember 13, 20269 min read
The site is open for people, closed for AI
First week of September 2026: settings meant to stop AI scrapers are cutting off Googlebot and AdsBot. The share of 4xx responses to crawlers grew from 14.04% to 35.79% in a year. What to check and whom to let in.
AleksandrSeptember 10, 202610 min read
TikTok turned comments into a separate channel
On September 3, 2026 TikTok switched on voice comments, polls, carousels of up to nine photos and live photos. Here is what a creator and a brand should do with all this while the format is still empty.
AleksandrSeptember 9, 20268 min read